Cov lus txhawb: Cov ntawv zoo rau Kev Sib Tham Sib Tham. Yus nrhiav tau no
Ib yam li cov neeg ua khoom noj ceev tau tsim nqi ntawm kev muab khoom plig rau hauv peb lub hlwb, cov tub lag luam hauv Is Taws Nem muaj peev xwm cuam tshuam peb txhua txoj haujlwm
Tus thawj tswj lag luam khoom noj nrawm yuav tsim kev lag luam tau txiaj ntsig Is Taws Nem? Nws yuav siv cov txuj ci zoo ib yam li cov kev ua tiav ntawm McDonald's, Coca Cola, Nestle, thiab Kraft.
Tau ntau pua txhiab xyoo dhau los, peb cov neeg yos hav zoov nrhiav cov poj koob yawm txwv tau noj cov zaub mov uas feem ntau yog cov neeg tsis noj nqaij thiab muaj rog tsawg, ntsev thiab qab zib. Raws li qhov txiaj ntsig, cov khoom plig rau nqi zog hauv peb lub hlwb tau tsim ib txoj kev xav rau cov neeg muaj rog, cov piam thaj, thiab qab ntsev.
Los ntawm kev ua kom qhov nqi zog ntawm cov khoom siv hluav taws xob, cov neeg ua khoom noj khoom haus sai tau txeeb ib feem ntawm Asmeskas cov pejxeem, uas tam sim no noj yuav luag tsis muaj dab tsi tab sis cov zaub mov qua ntxi. Qhov tshwm sim ntawm kev rog tau nce los ntawm ib puag ncig 15 feem pua hauv 1980s rau 30 feem pua hnub no, thiab kev kwv yees tias tau nce rau 40 feem pua nyob rau xyoo caum tom ntej.
Lub tswv yim yoo mov-tswj-tig-Internet-cov neeg ua lag luam yuav siv peev rau qhov tseeb tias algorithms rau kev taug qab kev coj cwj pwm thaum cov neeg tuaj ncig ua si nyob rau ntawm nplooj ntawv thiab cuam tshuam lawv txoj kev ncig thaj xaib tsim rau hauv feem ntau siv Internet. Nws yuav siv qhov txiaj ntsig no los tsim cov khoom lag luam uas nyiag cov nqi zog neurobiological hauv peb lub hlwb. Nws yuav kawm mus tsoo cov neeg siv khoom nrog kev ceeb toom thiab kev ceeb toom. Nws yuav tsim cov qauv seductive nqi zog. Tej zaum nws yuav muab cov neeg siv khoom virtual, raws li qhov txuas ntxiv lawv tsoo lawv ib qho kev sib tw lossis tseem raug saib rau lub vev xaib kev sib tham.
Hauv nws daim ntawv tam sim no, feem coob ntawm peb yuav tau siv Is Taws Nem los txhim kho peb lub neej. Tab sis muaj twb yog qhov ua tiav ntawm cov neeg siv tsis tuaj yeem los daws cov kev cov nyom.
Qhov ua li no, nws yuav taw qhia cov kev nrawm tshaj plaws rau peb lub hlwb qhov chaw txaus siab.
Ib qho zoo heev ntawm Is Taws Nem yog tias kev khiav chav ntsuas Internet yog pheej yig heev. Cov software software - suav nrog cov khaub noom tsis zoo - ua kom cov ntawv thov txhim kho cov neeg siv cwj pwm. Siv cov cuab yeej no, lub tuam txhab tsis tsuas tuaj yeem saib xyuas cov neeg coob coob tus yam ntxwv thiab tsim cov khoom lag luam uas rov hais dua rau cov pab pawg coob tab sis kuj tsim cov kev paub tsim los rau tus kheej. Xav hauv daim ntawv qhia ua kom haum rau txhua tus neeg siv nrog qhov sib npaug ntawm qhov tsuas yog cov piam thaj, roj, thiab ntsev - cov qos yaj ywm uas tau txiav tawm, burrito, khoom noj txom ncauj zoo, lossis cov dev gummy. Qhov kev lag luam khoom noj khoom haus, tau kawg, tau tsim los tsuas yog cov zaub mov txawv li kaum xyoo.
Muaj xov xwm zoo ntxiv rau cov tub lag luam Is Taws Nem. Nws tsis tas yuav nkim ntau lub sijhawm ua kev tshawb fawb lub hlwb ua ntej tsim nws cov khoom. Kev kawm txog kev haus luam yeeb, tshuaj yeeb, thiab kev twv txiaj, nrog rau lwm yam kev coj cwj pwm, muab cov lag luam hauv Is Taws Nem muaj lwm phau ntawv tsim.
Kev tso tawm ntawm cov neurotransmitter dopamine ua kom tig rov los ua kev zoo siab hauv peb lub hlwb. Txhua nqus pa ntawm nicotine tsim cov roj me me thiab yuav luag tawm sai sai dopamine hauv peb lub hlwb - ua kom sai. Yog tias txoj kev ua kom tau txais txiaj ntsig zoo tam sim no ua haujlwm zoo rau kev haus luam yeeb - thiab, ntau qhov kev sib cav, rau kev tsim cov khoom noj ceev - yog vim li cas ho tsis siv nws rau kev ua yeeb yaj kiab, Facebook, lossis kev pabcuam tam sim online?
Txoj cai los so ntawm qhov screen kov hauv Npau taws noog xa cov ntaus nrawm. Qhov hloov kho tsis tu ncua nyob rau hauv Facebook nplooj ntawv nrog kev nthuav dav zoo los ntawm cov phooj ywg ua rau muaj kev sov siab uas los ntawm kev sib koom tes nrog cov neeg coob coob "hauv". MeetMoi.com yuav txuas koj nrog "singles li ntawm ob peb mais ntawm koj uas tuaj yeem ntsib koj hmo no" - tsis tas yuav mus dhau eHarmony tus txheej txheem kev sib txuas lus nrog ib tug neeg ua ntej sib ntsib tim ntsej tim muag.
Yog lawm, muaj qee yam tshwm sim hauv Twitter. Kev xa xov, xa ntawv tam sim ntawd, txuas mus txuas ntxiv ntawm email thiab kev ceeb toom, ua kom peb rov qab mus rau peb lub xov tooj ntawm tes thiab lub tshuab computer kom nyob ruaj khov. Dab tsi tuaj yeem ua tau zoo dua li qhov kev ceeb toom thaum koj cov nyiam tshaj nce lossis koj pab neeg yeej muaj kev ua si tseem ceeb?
Kev twv txiaj yuam pov kuj ua tau zoo ntawm kev ua kom cov neeg siv khoom. Peb paub los ntawm kev tshawb fawb ntawm lub hlwb uas ceeb cov xwm txheej uas xa khoom plig tsis nco qab tau ua rau peb txhaj tshuaj dopamine. Nws yog ib daim ntawv me me ntawm cov kev lom zem txaus siab uas tau txais los ntawm txhaj tshuaj yeeb dawb thiab hnia yeeb dawb. Txog ib feem ntawm kev twv txiaj, cov kev txhaj tshuaj no ua rau muaj yees.
Yog li tsim koj qhov kev pabcuam kev yuav khoom xa kom poob qis yam tsis tau xav txog. Nag hmo eBay, qhov chaw uas tib neeg siv sijhawm thiab hnub nyob rau ib lub sijhawm los nrhiav kev sib cav, yog Groupon hnub no, qhov twg qhov khoom plig tau nrawm dua. Twitter nyiam qhia cov neeg tuaj yeem tias qee qhov "tau sau tseg" tus neeg tau hais txog lawv, ua kom muaj kev sib tw mus rau lub tsev kawm ntawv kom paub seb puas tau hais tias luminary muaj pua pua txhiab tus neeg ua raws - uas maj. Cov tuam txhab tswj nyiaj txiag nyiam ua kom cov neeg siv khoom hla cov txheej txheem nkag mus rau qhov nyuaj txawm tias muab cov ntaub ntawv tsis qhia npe. Nws ua rau cov neeg siv khoom zoo li lawv nyob hauv cov koom haum tshwj xeeb thiab ua rau lawv rov qab los.
Cov tub lag luam Is Taws Nem tseem ua kom lawv cov txuj ci ua tiav. Tab sis cov tswv yim no twb tau ua haujlwm ua tsis zoo - thiab cov kev cuam tshuam muaj qhov tsis zoo.
Tsuas yog saib ntawm qhov kuv hu Internet Kev Sib Tw Tsis Txaus - ICD - mus ncig ntawm koj: cov neeg uas tsis tuaj yeem tso lawv cov xov tooj ntse thiab cov menyuam xa thiab tau txais ntau pua cov lus ntawv hauv ib hnub. Ntau yim neeg tsis muaj noj hmo ua ke. Lawv zaum ntawm tib lub rooj tab sis siv lawv cov iPhones los txheeb xyuas nrog cov phooj ywg hauv Facebook. Tus neeg nws ntaub ntawv los ntawm txoj kab khiav mus rau kab kev ntawm kev khiav ceev yog xais ntawm nws lub BlackBerry.
Tej zaum cov kws paub txog kev mob hlwb yuav txiav txim siab tias Is Taws Nem yog kev twv txiaj rau kev twv txiaj. Tam sim no twb tham ntau yam txog suav nrog kev quav yeeb tshuaj Is Taws Nem hauv DSM V, Kev tshuaj xyuas kab mob thiab Daim Ntawv Teev Tseg ntawm Kev Puas Hlwb.
Hauv nws daim ntawv tam sim no, feem coob ntawm peb yuav tau siv Is Taws Nem los txhim kho peb lub neej. Tab sis muaj twb yog qhov ua tiav ntawm cov neeg siv tsis tuaj yeem los daws cov kev cov nyom. Cov nqi hluav taws xob nyob rau hauv cov uas muaj ICD tau raug nyiag. Cov cib fim tau muab los ntawm Is Taws Nem rau cov tsis muaj hmoo no yog li txaus siab tias qee tus ua tsis tiav hauv tsev kawm ntawv, siv sijhawm ua haujlwm ntawm lub neej thib ob, rhuav tshem lawv txoj kev sib yuav, lossis ua tsis zoo rau lawv lub neej ua haujlwm thiab poob lawv txoj haujlwm.
Peb txhua tus yuav tsum txhawj xeeb txog qhov pheej hmoo kis tus mob ntawm ICD. Kev pham yog qhov teeb meem thaum nws cuam tshuam 15 feem pua ntawm cov pej xeem hauv 1980s. Nws yog kev noj qab haus huv kev noj qab haus huv thaum nws cuam tshuam 30 feem pua. Ib qho tsuas yog cia siab tias cov chaw muab kev pabcuam hauv Internet tsis dhau mus ua tus neeg tau txais txiaj ntsig zoo li cov vas nthiv khoom noj khoom haus. Tab sis lub sijhawm muaj peev xwm yog qhov yuam kev thiab cov kws tsim kev lag luam ntse heev: lawv raug yuam kom muab nws sim, thiab lawv yuav ua tiav. Nws yog lub tswv yim uas cov khoom noj ceev-tswj hwm-tig-kev siv Is Taws Nem-cov neeg ua lag luam tsis tuaj yeem tawm tsam. Tsuas yog kev ua lag luam xwb.
Cov ntawv no muaj nyob online
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